MAA (Mother Absolute Affection) — Gujarat

iAbout This Scheme

Gujarat's implementation of the national MAA (Mothers' Absolute Affection) programme for promoting breastfeeding, providing counselling to mothers in government health facilities to improve infant nutrition and maternal health outcomes.

🎁Key Benefits

• Free breastfeeding counselling at government hospitals
• Training of healthcare workers (ANMs, nurses) as lactation counsellors
• IEC campaigns promoting exclusive breastfeeding for 6 months
• Improved infant health outcomes through optimal feeding practices
• Post-natal support through ASHA workers

✅Eligibility Criteria

• 1
  Pregnant women and mothers of infants below 2 years registered at government health facilities

📝How to Apply

❓Frequently Asked Questions